FOR IMMEDIATE RELEASE
MN Via Zoom – November 13th, 2025
Business growth and strategic communications agency JLLB Media has completed a specialized technical training initiative in collaboration with First Children’s Finance. The First Childrens Finance JLLB Media partnership delivered a three-part, Spanish-language workshop series designed to strengthen marketing capabilities and financial management systems for childcare and daycare entrepreneurs across Minnesota.
Conducted entirely in Spanish, the training series expanded direct access for Latino and immigrant business owners operating within the state’s early childhood education sector. The First Childrens Finance JLLB Media sessions focused on equipping childcare providers with operational tools to improve digital visibility, establish compliant bookkeeping structures, and support long-term business sustainability.
Juan Llerena delivering marketing workshop session with daycare providers. Hosted by First Children’s Finance.
Capacity Building: Defining Technical Assistance in the Childcare Sector
In small business consulting, technical assistance defines the targeted delivery of professional training, operational frameworks, and financial literacy tailored to specific industry regulations. Early care and education providers require specialized systems to balance administrative compliance, family communications, and operational accounting.
The First Childrens Finance JLLB Media program structured its training curriculum across three focused modules:
- Brand Visibility & Digital Strategy: Led by JLLB Media Founder Juan Llerena, two sessions focused on family communication, brand messaging, and local digital outreach.
- Financial Systems & Bookkeeping: Led by bookkeeping specialist Guisela Pinto, one session covered practical payroll workflows, ledger management, and daycare operational budgeting.
- Peer Problem-Solving: Facilitating interactive discussions for immigrant daycare owners to address common administrative and regulatory challenges.
“Supporting childcare entrepreneurs is critical to the economic health of our state,” said Juan Llerena, Founder & President of JLLB Media. “Delivering these workshops in Spanish ensures that more business owners have access to the tools, knowledge, and confidence they need to thrive. We are honored to partner with First Children’s Finance on this effort.”
Strategic Impact on Immigrant-Owned Small Businesses
By delivering specialized business consulting in Spanish, the First Childrens Finance JLLB Media collaboration addressed key educational gaps facing diverse entrepreneurs in Minnesota. Providing culturally relevant training allows home-based and commercial daycare owners to transition from informal administration toward structured, audit-ready operational systems.
Strengthening the early childhood education infrastructure directly impacts broader workforce participation across regional communities. The success of the First Childrens Finance JLLB Media series demonstrates the value of multi-institutional partnerships in fostering economic mobility for minority business owners.
Institutional Scope and Agency Partnerships
Based in Waconia, Minnesota, JLLB Media is a full-service creative strategy, marketing, and business consulting firm. Certified as a Targeted Group Business (MBE, WBE, SBE, ESBE), the agency supports entrepreneurs, small businesses, non-profits, and government entities across diverse commercial sectors through branding, web design, digital marketing, public relations, and professional bookkeeping services. To explore bilingual workshops, request public speaking engagements, or review consulting services, visit JLLB Media.
Frequently Asked Questions
What topics were covered in the First Childrens Finance JLLB Media workshop series?
The First Childrens Finance JLLB Media workshops covered digital marketing strategy, brand positioning, family communication frameworks, daycare bookkeeping setup, and payroll management.
Why was the First Childrens Finance JLLB Media training conducted in Spanish?
Delivering the program in Spanish ensured full accessibility for Latino and immigrant childcare providers, empowering them with culturally relevant tools to scale their businesses in Minnesota.
How can organizations request bilingual business training from JLLB Media?
Non-profits, government entities, and business support programs can evaluate capability statements and request strategic workshop partnerships directly through JLLB Media.
