FOR IMMEDIATE RELEASE
Chaska, MN — April 2025.
Juan Llerena, founder of JLLB Media and Vamos Entrepreneur, is proud to announce the launch of a new series of Spanish-language business workshops titled “Negocios: De la Idea a la Acción” in partnership with the Carver County Library.
These free workshops are designed to equip aspiring Latino entrepreneurs with the foundational knowledge and confidence to bring their business ideas to life.

Held at the Chaska Library, this three-part workshop series—entirely in Spanish—focuses on helping participants explore business ideas, create lean business plans, and learn about funding and market research. It is part of Llerena’s broader mission to close the entrepreneurial education gap in underserved communities by making business knowledge more accessible, culturally relevant, and practical.
Juan Llerena, a Peruvian-born entrepreneur and business and marketing expert, has long been dedicated to empowering business owners and entrepreneurs through education, storytelling, and digital tools. Through VamosEntrepreneur.com, he has cultivated a thriving community that offers workshops, mentoring, and real-world resources tailored to the needs of Latino entrepreneurs across Minnesota and beyond.
“There’s untapped brilliance in our communities. Sometimes all it takes is the right tools, language, and support to unlock it,” says Llerena. “These workshops are just the beginning.”
The workshops are open to the public and have already drawn interest from local residents eager to turn their ideas into action. The initiative also aligns with economic development goals by creating pathways to entrepreneurship and financial self-sufficiency.
📢 Partner With Us
Vamos Entrepreneur, JLLB Media, and founder Juan Llerena invite economic development organizations, nonprofits, municipal leaders, and educational institutions to partner with us and bring bilingual business and marketing education to more communities.
Together, we can inspire and equip youth and adults, aspiring entrepreneurs and seasoned business owners alike, to grow sustainable ventures—with the flexibility to deliver workshops in English or Spanish.
To explore partnership opportunities, contact Juan Llerena at juan@jllbmedia.com or visit VamosEntrepreneur.com.